virtualTotebag

virtualTotebag is an eco-friendly, easy-to-use alternative to printed collateral for corporate events and trade shows.

Attendees can find, request, and save speaker presentations, session handouts, and exhibitor brochures digitally. No more paper to lug around the show floor!

Organizers dramatically reduce or even eliminate handout distribution, which decreases the cost (and waste!) of paper materials. virtualTotebag’s online reports provide organizers and exhibitors with actionable insights into who downloaded each document, providing leads for sales and marketing.

Advantages

• Go green. While everyone expects to have some printed items available, many of our clients dramatically scale back their materials.
• Save money and reduce waste. Reduce printing and shipping expenses. According to the EPA, the average event attendee will produce 61 pounds of solid waste during a three-day conference.
• Generate leads. virtualTotebag tracks and reports all requests and downloads so you know exactly who is interested in which products.
• Extend the event. Documents are available before, during, and after the event. If an attendee didn’t get the docs they needed at the event, or couldn’t attend, they can always get them from virtualTotebag.
• Generate revenue. virtualTotebag allows ‘pre-stuffing’ of sponsor’s items into any or all accounts, and also has space available for sponsor logos and/or ads.
• Simplify the attendee experience. virtualTotebag is super easy to use, with first year attendee usage between 25% and 50%.
• Keep your collateral up to date. Since documents in virtualTotebag are all digital, they can easily be updated/deleted as product specs change.

Case Studies

• American Society for Radiation Oncology (ASTRO) Annual Meeting: ASTRO chose virtualTotebag to implement a more efficient conference collateral distribution system, benefitting staff, exhibitors, and attendees. virtualTotebag saved ASTRO’s staff many hours of time, countless reams of paper, shipping and printing costs, and saved more than $40,000 in totebag production costs.
• National Venture Capital Association (NVCA) Annual Meeting: NVCA chose virtualTotebag to cost-effectively distribute conference collateral and presentations, providing an eco-friendly option to the reproduction of exhibitor and session documents. The value of virtualTotebag was verified by attendees in the NVCA post-conference survey, where 61% of respondents found virtualTotebag to be “an efficient and eco-friendly way to get conference material”.
• Sage Summit 2011: Sage chose virtualTotebag to dramatically reduce printed materials, improve the overall attendee experience, and reduce the “mean time to access” product information before, during and after the event. virtualTotebag tracked nearly 15,000 document downloads, eliminating the need to print approximately 150,000 pages and saving at least $15,000..

Interested in implementing virtualTotebag at your event? Contact us today or visit virtualTotebag.com to learn more.